Sales on a bulletin board

Today I would like to tell about the powerful source of sales. Many of them are already using, many know, but some underestimate the power of this tool.

How to sell on a bulletin board correctly?

Of course, you guessed from the title that we will talk about message boards. They can help you get rid of junk or become a powerful source of attracting new customers to your online store., or at least just help sell many products online.

But in order to sell a product on a bulletin board, you also need to correctly compose and place an ad. Yes, You can definitely sell it without any problems, but not always. I think, that it’s stupid to hope for luck by making up the usual, gray ad and wait until someone notices your offer among hundreds of the same ones. Besides, if you want to open your own online store, to the “boards” the easiest way is to test that product, which you want to sell and before creating your own sales platform, you can get your first sales!

Notice boards – this is a very powerful tool where thousands of potential buyers already hang out. And I want to give you some important recommendations so that you can start successfully selling your products, be it old jeans or an iPad 4.

Heading

so, the first thing we need, this is so that our ad somehow stands out among others of the same kind. Fortunately or not, our people don’t really use their imagination when composing a headline, so in order to become noticeable, you just need to use your imagination. For example, we won't write “Sneakers”, but “Very stylish sneakers”. Yes, seems corny, but even such a small gain as “very stylish”, already helps us stand out among ordinary ads.

This is exactly the headline, which is at least somehow different from other advertisements will already attract attention. After all, when a visitor scrolls down the ad, he reads very quickly, in most cases only the first syllable. And then something like this happens in his head:: “Sneakers, sneakers, crosses, cross, cross, cross, …. Very style…. ” and it is at this moment that he stops to finish reading.

We did all the first things, we drew his attention to us! Naturally, it is very important what criteria he is looking for:

• price,
• the size,
• model.

But now he, whoever is looking for exactly what we offer will not miss our offer.

Photo

Next stage, when a user is interested in our product, this is a photograph. It is at this moment that he makes his final decision, to click on the ad. Mostly visitors pay their attention to the title and thumbnail of our photo. And if he doesn't see good, high-quality or just cool photo miniature, he may not click on our ad! Therefore, choose the cutest photo for your thumbnail.

Now the photos are in the ad itself. They must be of high quality. If this is a photo of your item from home, then there should be a good background, at least without any carpets on the wall, walls and “fruit” tablecloths on tables (tablecloth with images of fruits, etc.. P). Try to at least remove all objects from the table and put a white background, for this you can use an old poster with the back side. At least make sure that no third-party things get into the frame.

Everything is more or less normal with the photos on our boards, for sneakers I couldn’t find an image for the title “What not to do”

If you have clothes, try to take or find pictures from different angles, photographs sell a lot in clothes. For technology, it is also advisable to have several photographs, to assess the condition of your product. If the product is new, then on the Internet, In the same google it is very easy to find high-quality pictures from different angles.

Emotional description

Now you need to write a description. As I wrote in the subtitle, it must be emotional. It's not easy, you found the characteristics of your iPad, copied, inserted into the description and with a calm heart you go make coffee. Writing a description is a very important step in your ad.. After all, if your potential buyer is satisfied with the price, like the model, he looked at every photo and he likes everything, then it’s the description that convinces him to buy from you.

You have to write it down:

• what kind of product is this;
• what buyer problem will it solve?;
• why does he need it;
• reason for sale (for used). It is very important. After all, if your product is so cool, helps in life, and in good condition too, then why are you giving up such an irreplaceable thing?? Do not write under any circumstances, I bought a new one (new). Better to use: They gave me a new one and I didn’t want it, I'll have to part with this product!

Time limit

Smart guys, call it the term – deadline ( deadline). Until our person is somehow motivated to make a purchase, he will put it off until his 3rd salary. Therefore, we must somehow show him why it is profitable to buy now or during this week. To do this you need to use some kind of gift. For example, if we sell a phone, We can offer a case or screen film as a gift, if he makes a purchase before the 20th of this month

Reducing the price also works well. for example, offer a discount at 5% to, the same, 20-count it. Or just say that when buying before such and such a date, you won't give it for 5000 UAH. , and for 4400. In general I think, you understand the diagram. Also a good option, offer a gift of choice. Write, what can you give as a gift of your choice?, case or sticker; case or discount in 5%.

Nice ad – what is it like?

Here is a checklist of what should be in your ad.:

• Original, even if it's banal, but the headline stands out;
• Nice photo for the thumbnail and high-quality photos in the ad itself, from different angles;
• Emotional description;
• Clear time limit, motivation to buy right now from you!

Happy sales!