Not a single reference lives CEO. When the customer is limited to the budget, and it can not allocate funds for the purchase of reference, we go through the internal website optimization:
- We do a full audit, fix all the "shoals", achieve, so that webmasters were no critical errors;
- we bring the speed of the site to green level. The faster page loads on your site, the more it loves search engine, the higher the value, and puts in the search;
- extensible semantics as, to cover all possible key requests on. Including long tail - low-frequency queries with a long "tail". Inscribing such requests, People looking for something specific (eg, Washing machine Bosh RX-230 buy cues). Request for long tail - it is a direct hit, they can bring more buyers, than the others combined;
- fill site content: categories, subcategories, card products, etc.. d. unique, technically competent (c t.z. search engine) texts with added value for the customer;
- regularly check the site for errors, We are looking for new niches for goods.
All these works to improve resource and raise traffic. If you want to learn more about the promotion and order the service - follow the link http://seotop.com.ua/uslugi/marketing/prodvizhenie-sajta/.
Example bessylochnogo promotion
Stable growth of traffic in Yandex and less dynamic in Google within 3 months after the start of work. For example, consider the dynamics of spare parts for cars Site. Region: Ukraine
Input data:
1. The site has moved from the Domain to com.ua .ua - positions fell.
What did:
1. A full technical audit.
2. Correct errors on the website.
3. developed recommendations, how to improve the commercial factors.
4. We picked up a semantic kernel, distributed through the pages, created new.
5. Šablonizaciâ metategov.
6. Filled content website.
Then we create a new category of landing taking into account not captured earlier query groups.
results:
- double growth rates in Yandex;
- indicators in Google above the level 2015 of the year, when lease links used. We proved them.
The mutual dynamics of traffic growth without constant investments in the reference.
Comparison of the last months of this year to the previous year.
Conclusion - can work without reference. However, this type of promotion requires investment of resources (time, attention) and the client's desire to work for the future.
Such examples in our practice many. We successfully promote web sites in different regions. If you want to see more examples of successful promotion - visit our blog: http://seotop.com.ua/blog/.