To effectively use a tool like email-newsletter to keep visitors on your blog or website, you must create it and set up correctly. Because only in this case will you be able to get the maximum benefit from using mailing lists as a channel of communication with visitors.
How to make an email newsletter?
Creating an email newsletter is quite simple. To do this, you can use them as special plug-ins on the website., or services like FeedBurner or use a paid solution from http://smtp587.ru. Then you need to start customizing your news feed to use this tool more effectively.
First of all, you need to select the number of news items to display. Most often used 10. But you can set any other quantity. However, it is optimal to use from 5 to 20 news in the feed, because a smaller quantity will not give your visitors the opportunity to choose, and more will not allow you to focus on the most important and interesting things.
Then you need to configure the display of news in the email newsletter. To effectively work with your audience and maintain interest in the blog, you must competently work out the latest news output. To do this you need to use the simplest design, which will not distract anyone.
If possible, then you can slightly change the placement of blocks or font sizes. Basically do it like this, to make headings stand out from the text, which will help your users get to the right publication faster.
Next, you will need to configure the display of full and short news in the news feed. If you want to do more than just retain your visitors and stir up interest in your blog, but also to increase project traffic, then it is necessary to display only small announcements. Only in this case will all interested users go to your blog to read full versions of articles. If you display the full text of publications in the newsletter, then few people will go to your site.
At this point, setting up the email campaign can be considered complete.. Now all we have to do is create a beautiful subscribe button and place it on the site. Take care, so that it is placed in a visible place, so that as many users as possible have the opportunity to subscribe to news.
Remember the main thing. To use all the features of email marketing to get the maximum benefit for your site, it is not just necessary to configure it correctly, but also update your resource as often as possible, add new articles and other interesting materials to it. This is the only way the mailing list will work effectively..
Where to order a paid email newsletter?
E-mail marketing is a thriving and actively developing industry, and Smtp587.ru is one of the most popular electronic mailing services. Its database includes hundreds of thousands of authors and subscribers from all over the world. The service is constantly developing and improving. Until recently, Smtp587.ru was a small service, but literally over the last couple of years he has grown into a respectable macho, without which it is now difficult to imagine Runet. You can find out more via the contacts listed below..
