MVP (What is MVP) - minimally ready-to-market product. In other words, it means, that the project is at an early stage of development and has only a basic set of functions necessary for use. MVP should not be confused with the concept of a cheaper and worse solution. This is a pre-release product, ready for testing. MVP focuses on the core functionality or problem, for which the application is intended to solve.
An application at the MVP stage usually lacks any features, considered optional or optional. for example, if the purpose of the application is to provide courier services, MVP may not include such elements, like real-time tracking of a shipment on a map or logging in with a Facebook account.
MVP and prototype
Unlike the prototype, which is used to check the operation of the system at a technical level, MVP focuses on market perception of the app. The prototype is usually tested either internally, or with a selected group of users, To make sure, that it works correctly. MVP allows you to check, whether the developed functionality is useful for users and whether they see the value of using it.
What is an MVP for??
Decided to order MVP development services – solardigital.com.ua help you save time and money, because in the case of the classical approach (when we launch a forked product on the market) market research processes, marketing or sales may be wrong. The minimum product strategy also reduces the risk of project failure by maximizing customer feedback at the lowest possible cost..
With MVP, you can quickly match the system to user expectations, collect their feedback at relatively little cost and analyze, how the application is used. This allows you to make changes at an early stage., to better meet the market and user expectations. Therefore, thanks to the implementation of MVP, the final product can radically differ from the initial assumptions., which will save resources, that would be wasted on the product, that no one wants to use.
The MVP concept is in many ways a good solution.. The most important benefits include:
- Possibility of initial testing of the suitability of the product;
- product development based on customer needs;
- saving money;
- checking and responding to changing market trends.
When to build an MVP?
MVP is the ideal solution for complex, expensive and long-term projects. Its purpose is to check, Is there a market demand for this product?, before making large financial and time investments. The adoption and implementation of the MVP concept allows you to quickly receive feedback from the first users, then make changes, retest and continually improve. Therefore, in the case of a startup, you should think about implementing an MVP at the beginning, because it will help to check, is there a need for a project. The MVP strategy has been used by many startups., which over time became very successful, like Facebook, Twitter и Dropbox.
How to create an MVP
By definition, MVP is a product with minimal functionality, but its implementation and continuous improvement require effort. The MVP development process can be divided into several stages:
- Precise definition of an idea.
- Defining the purpose of the application as a value, offered to clients.
- We follow the competition and current trends.
- Identifying the most important product requirements.
- Finding and verifying a group of first recipients.
- Product development and launch.
- Testing, getting feedback and making changes.
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